Saudi women unhappy with feminization of lingerie stores

The decision made by the Ministry of Labor and the Ministry of Commerce to feminize employment in women’s stores has created panic among saleswomen, who often have no background in sales and lack sufficient training. Many saleswomen have been unable to familiarize themselves with the job function to execute their job efficiently and professionally. Sarah E., an employee who was hired a week ago at a women’s lingerie shop, said: “I am thinking of submitting my resignation.

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