Four brands present ski boots with Boa Fit System

Boa® Technology, inventor of the Boa® Fit System, has joined forces with Salomon, Atomic, Fischer and K2 to launch the first Boa-powered ski boots. One of Austria’s most successful ski racers, Benjamin Raich, was instrumental in developing the system as a test rider and consultant. According to the manufacturer, the

Four brands present ski boots with Boa Fit System, Article

Four brands present ski boots with Boa Fit System, Article

Boa launches new marketing campaign aimed directly at end consumers, News briefs

Four brands present ski boots with Boa Fit System, Article

Four brands present ski boots with Boa Fit System, Article

Four brands present ski boots with Boa Fit System, Article

Executive edition of Sporting Goods Intelligence Europe