Starting Up: Verona-based athletic-wear startup WodBottom wants women to look and feel their strongest

With fun, colorful patterns and tongue-in-cheek inspirational messaging, Verona-based athletic-wear startup WodBottom makes clothing for women who want to feel their strongest.

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WodBottom, Empowering Your Booty! — Jejune Magazine

Investments and personal politics align in fund created with data from Madison startup

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I used to struggle walking up the stairs but now I'm Britain's strongest woman – The US Sun

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$250k investment keeps Verona company going, Business

$250k investment keeps Verona company going, Business

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Shefit mission, Sara and Bob Moylan are Co Owners of Shefit Apparel. They want to see women and girls everywhere regain their confidence back with the revolutionary

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